It continues to push out new ways for brands to advertise on its platform, including short silent Cinema Loop video ads, as well as new ways for users to better fine-tune the kinds of content they want to see. The app isn’t dead yet, not by a long way. And with fresh competitors like Apple News - which looks great on an iPad - exploding onto the scene, it’s hard to see how much longer Flipboard can stand out in the crowd. The rate Flipboard can charge advertisers has also fallen by more than 50 percent, according to the WSJ. Talks of a possible $1 billion sale to Twitter have reportedly broken down after the two parties couldn’t agree on a price, and The Wall Street Journal reported that Flipboard only managed sales of about $20 million last year on targets of $80 million.
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